The person behind the concept

Lal Majid’s story: the making of a Pakistani chocolatier.

We believe that passion is what makes an artist; it’s the difference between those who settle for “good” and those who can’t stop at anything less than “great”.
Lal Majid is one those people for whom being great still isn’t good enough. Under her warm and engaging exterior beats the heart of a born artist. Furthermore, And as a lover of chocolate, her artistry makes itself evident in her pursuit of excellence, extraordinary design, and commitment to the best confectionery available in Pakistan.

Lal Majid opened her first chocolate and flower shop to share both her love of chocolate and her passion for presentation, and has plans to expand her network of chocolate boutiques to other cities in Pakistan. Following a philosophy of celebrating life and its beauty, Lal is determined to lead a confectionery renaissance and hopes that her pursuit of sweet perfection will be an inspiration to both chocolate artisans and aficionados.

There’s love involved, and that’s what makes the difference. From presentation to first bite, each element of a Lals gift-box is hand-crafted with painstaking care and consideration. That’s why Lals has become key to so many thoughtful exchanges, joyful declarations, special occasions and countless celebrations.